Syfe, Singapore’s Leading Digital Investment Platform Launches in Hong Kong

• Licensed by the Hong Kong Securities and Futures Commission for Types 1, 4 and 9
• Introduces Direct Indexing Global Portfolios for Retail Investors

HONG KONG SAR – Media OutReach – 17 May 2022 – Syfe, a digital funding platform headquartered in Singapore, at the moment proclaims its entry into Hong Kong. This marks the corporate’s first market enlargement since its launch in 2019. Syfe has gained great success in Singapore, and is a trusted and main model in Singapore’s rising wealthtech business.

“There is a critical gap in the Hong Kong market for a trusted wealth partner that will transform the way people manage their money. Syfe combines proven investing strategies, technology and continuous innovation to deliver financial solutions at a fraction of the cost when compared to traditional institutions. We are very excited to bring our successful offering with a strong track record in Singapore to Hong Kong as our first market for expansion. Syfe looks forward to partnering Hong Kongers in shaping better outcomes in life through better investing,” mentioned Dhruv Arora, Founder & CEO.

“Culturally, people in Hong Kong have a high tendency to save. However, due to rising inflation and a low interest rate environment, savings in the bank may no longer live up to their expectations. With a focus on long-term wealth building, Syfe is now bringing high quality financial services made affordable and accessible for investors, helping Hong Kongers reach their important financial goals,” mentioned Yenson She, Head of Business Development of Syfe.

Licensed in Hong Kong beneath Types 1 (Dealing in Securities), 4 (Advising on Securities), and 9 (Asset Management), and controlled by the Securities and Futures Commission (SFC), Syfe gives traders entry to institutional-level funding methods and advisory providers beforehand solely out there for the highest stage of high-net-worth people. Its main expertise additionally permits Syfe to ship its high-end and personalised advisory merely via an app – all with none minimal funding steadiness required. Syfe’s wealth consultants are only a name away for any investor who requires private steering in planning for his or her monetary targets.

Direct Indexing Global Portfolios for Retail Investors, Exclusively for Hong Kong

Syfe creates its personal portfolios primarily based on a passive, long-term funding technique that minimises prices. The following portfolios are at the moment provided in Hong Kong:

Core (4 portfolios)	Built for one’s important monetary targets. Core portfolios maximise risk-adjusted returns by holding equities, bonds and gold in various allocations. Each core portfolio is broadly diversified throughout asset lessons, sectors and geographies.
Themes (5 portfolios)	Thematic portfolios operate as satellite tv for pc portfolios to enhance the Core, permitting traders to have added publicity to alternatives in Disruptive Technology, Healthcare Innovation, China Growth, Global Income and ESG & Clean Energy.

Over the previous couple of many years, passive investing has gained large reputation via the proliferation of index funds and Exchange Traded Funds (ETFs). As expertise advances, the following evolution of passive investing has now been made doable.

Exclusively in Hong Kong, Syfe’s Core portfolios leverage the direct indexing technique for its US fairness part, in place of US ETFs. The weights of particular person shares will fluctuate in response to the portfolio chosen.

Through direct indexing, an investor straight owns the underlying particular person shares in their portfolio, and good points the identical broad market publicity at low value that an ETF or index fund can supply. The key advantages of direct indexing embody higher transparency for traders who will have the ability to know precisely what they personal, value financial savings of as much as 90% of fund charges (excluding Syfe platform charges), and discount in the overlap of shares. Through direct indexing, overlaps of shares amongst ETFs may be diminished in a portfolio. Syfe’s innovation in direct indexing is a part of its dedication to discovering probably the most environment friendly funding devices to scale back prices and enhance returns.

Personalised, Effortless and Affordable Investing

Syfe’s fully-managed, curated portfolios allow traders to develop wealth with ease and personal a portfolio with minimal maintenance. With Syfe, an individual investing $10,000 and even $10,000,000 could have entry to the identical portfolios. Signing up and constructing portfolios requires no minimal funding steadiness, no lock-ups, and low charges beginning at 0.35%-0.65% every year. Withdrawals or inter-portfolio transfers may also be executed speedily with a number of faucets on the app.

Clients can hook up with locally-based, English and Cantonese-speaking Wealth Experts for a free preliminary session, the place portfolio choices may be defined in element and questions answered. Syfe’s WhatsApp and stay chat operate can also be all the time out there for traders’ enquiries.

Safe and Secure, a Strong Track Record in Singapore

The fast-growing fintech noticed a big four-fold enhance of its belongings beneath administration in the primary half of 2021. Syfe’s platform and its options are protected with bank-grade safety, coupled with two-factor authentication via telephone or e mail for all customers. Monies and belongings in traders’ portfolios are held in a custodian account via an SFC licensed dealer, and any uninvested money is held in a consumer account at HSBC Hong Kong, regulated by the Hong Kong Monetary Authority.

“Starting today, Hong Kongers can participate in investing opportunities available in global markets and leverage Syfe’s curated portfolios to grow their wealth. Having a simple, smart yet powerful digital wealth platform enabling investing at your fingertips will be a true game changer for Hong Kongers, who desire an effortless way to make their money work even harder than before. We look forward to partnering with users on their wealth journey ahead,” concluded Yenson.

In Singapore, Syfe is licensed by the Monetary Authority of Singapore (MAS). Syfe has a workforce of over 150 individuals in the area and has raised a complete of US$52.4 million since its launch in 2019, led by the New York-based Valar Ventures. In December 2021, Syfe launched its brokerage providing in Singapore – Syfe Trade, providing direct entry to US shares and ETFs providing free trades, fractional buying and selling, with an easy-to-use interface.

About Syfe

Syfe is an MAS and SFC licensed digital funding platform that’s constructing the following technology of economic options for people throughout Asia. Launched in July 2019 in Singapore, Syfe’s mission is to rework the way in which individuals handle their cash and make top quality monetary providers inexpensive and accessible to all. Syfe is the all-in-one platform the place on a regular basis traders can entry easy, sensible and inexpensive investing, to develop wealth their approach.

Syfe Wealth presents personalised and customized portfolios, enabling customers to fulfil their long-term monetary targets. Grounded in the deep experience of our monetary analysis workforce, Syfe Wealth presents funding methods for crucial targets in life, in addition to entry to Syfe’s wealth advisors and an intuitive investing expertise that’s low value and hassle-free. The platform has no minimal funding quantities and maintains a low annual charge, beginning at 0.35 p.c every year of the full quantity invested.

For extra info on Syfe, please go to: http://www.syfe.com, and

#Syfe

The issuer is solely chargeable for the content material of this announcement.

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