Q&A with Fatima Lagerås, founder and producer at Swixer in Sweden & More News Here

KFTV talks with Fatima Lagerås, founder and producer at main European manufacturing service firm Swixer about increasing throughout Europe, offering icebreaker boats and hovercrafts for the BBC, and the advantages of capturing in Sweden, together with a midnight solar….

Can you please present particulars about your organization and the companies you present?

We are a one-stop store for worldwide shoppers serving to with their movie, TV, digital and stills productions throughout Europe. We presently have branches in Sweden, Norway, Iceland, Finland, Denmark, Poland, Germany, the Baltics and the Netherlands and we’re at all times increasing.

At our headquarters in Stockholm we’re a staff of 5 producers and manufacturing managers with different expertise and nationalities. Erin [Scolaro] has labored in the US for Viacom and Paramount Network, Helen [Spokojny] from Germany, comes with expertise in occasion administration, advertising and marketing and coordinating. While I’ve been in the TV & movie trade for over ten years.

We additionally present producers and fixers in every nation that we function in so we are able to tailor shoots for shoppers which have productions going in a number of nations.

Please clarify how and why you’ve expanded to different nations? What is your presence in every territory?

During the pandemic we discovered a while to place our enlargement desires into motion. We wished to have the ability to provide manufacturing companies in a number of nations, not simply Sweden. Our imaginative and prescient was to be a boutique resort quite than a Hilton chain in a number of places with out compromising high quality, private consideration or native data – irrespective of the nation.

We began the enlargement in Scandinavia and have gone from there constructing our hand-picked staff in Europe. In every territory now we have a community of producers, manufacturing managers, fixers and location scouts. We at all times tailor our companies in order that they swimsuit the client’s totally different wants and can deal with totally different guidelines, allow challenges and many others in every nation.

What manufacturing expertise do your groups have?

Our staff are used to engaged on all the things from small company shoots to excessive finish documentaries and international campaigns. Everyone speaks fluent English. We’re proud to have been part of productions for a few of the main businesses, manufacturing corporations and manufacturers, similar to Apple TV, BBC, Microsoft, Volvo, Netflix, Paramount, Bloomberg, CNN, Google and ESPN.

Here are some examples of native and worldwide productions we’ve labored on…

Prehistoric Planet, Sweden
Client: BBC /Apple TV+
Prehistoric Planet is a cutting-edge nature documentary sequence, directed by Jon Favreau and with Sir David Attenborough as narrator and information, displaying how dinosaurs really (in accordance with analysis) lived 66 million years in the past. The advanced episode we supported was shot in northern Sweden the place the staff chased down essentially the most excellent icy situations. It was really an journey to be a part of this challenge. One of the largest challenges was the unpredictable climate in the Swedish winter, however we had been fortunate and thankfully the climate gods had been with us this time. We offered a variety of companies, together with a producer, manufacturing supervisor, lodging, tools, an icebreaker boat, hovercraft and a helicopter.

Earthshot – Clean Our Air, Sweden

Producer: Silverback Films
Earthshot is a five-part sequence about local weather change, launched by Prince William aired on BBC1. As a results of the pandemic this episode was nearly completely shot with native crew the place we lined the Sweden leg of manufacturing. For this challenge Swixer offered full manufacturing together with director, native producer, DoP, sound, focus puller/gaffer, drone, Interviews, tools, transport and extra.

DHL pictures shoot, Norway
Client: Swixer partnered with Leader Films and Agentur Neubauer Produktions for Strichtpunkt.

Photographer Bernd Opitz got down to seize DHL’s dedication to supply and customer support in essentially the most distant places on Earth, in this case Western Norway. We offered an area fixer, scout, location supervisor, drivers, motels and casting.

The Debut for FIFA+, Iceland

Producer: Camden Productions UK

The charming story of how Iceland reached their historic qualification to the 2018 FIFA World Cup. We offered analysis/contact for contributors, a fixer, DoP, help crew, autos, tools, places, b-roll/drone shoot.

Das Traumschiff, Sweden

Producer: Polyphon
Das Traumschiff is a German TV-drama sequence a couple of cruise ship that travels to locations all over the world. Swixer offered full scale manufacturing companies for filming in Sweden. Managing a crew of fifty individuals we offered scouting, places, line manufacturing, crew, permits, actors, 100 extras, autos, logistics, catering and extra. The shoot lasted for 2 weeks and we labored with pre-production for a number of weeks.

 

Das Traumschiff. Credit: Swixer

How have your companies/working practices modified and tailored to swimsuit shopper wants in the present atmosphere?

During the pandemic if you couldn’t fly over groups, we had been trusted to handle lots of shoots remotely with the shopper/director being current through hyperlink. We nonetheless do distant shoots for a few of our shoppers.

What ought to worldwide producers learn about filming in Sweden (and your different territories) earlier than going there?

SWEDEN

Sweden actually has a smorgardsbord of varied beautiful places, similar to scenic roads, untouched nature, fields and the attractive archipelago in Stockholm and on the West Coast. We even have nice structure, together with fashionable, retro and medieval.

During early summer time, you may benefit from the distinctive midnight solar and in winter, the spectacular northern lights may be seen in Swedish Lapland. Northern Sweden can be house to the Sami, one of many world’s indigenous individuals. The capital Stockholm provides areas that seem like New York, Paris, Oslo and Copenhagen. While the south of Sweden provides places similar to Oresund bridge, the longest mixed highway and rail bridge in Europe, in addition to nice meals, tradition, and even a white tropical seaside.

 
Northern Lights in Abisko, Lappland

Sweden’s manufacturing companies are nice and we provide the most recent high-quality tools. Everyone speaks English just about fluently, and there are lots of expats from everywhere in the world, too. Production and skilled requirements are excessive, but it surely’s a relaxed, pleasant tradition – simply ensure that there’s espresso on set to take a fika sometimes!

The nation is properly linked by highways, trains and brief flights. It takes about 5 hours to drive from Stockholm to Gothenburg, the second largest metropolis on the west coast, or a little bit over an hour by aircraft. You can simply get native crew or have crew journey for shoots.

For visits of as much as 90 days, visas are not required for many western nationals, together with Americans, Malaysians, Australians, Canadians, residents of EU nations, New Zealanders, Singaporeans and most South Americans. There are not any issues bringing tools into Sweden, and the customs course of is mostly simple for productions.

Filming in the countryside is straightforward as a result of the nation has a legislation known as ‘Right of Public Access’. However, you have to a allow to carry in a big group of individuals and automobiles right into a nature reserve or onto a public highway, or if you wish to movie on a personal property.

You additionally want a allow from the police and – in the case of Stockholm – from the visitors division to movie in a public place or to shut off a avenue, sq. and many others in a metropolis or city.

Please go to our web site to learn extra about it!

ICELAND

Iceland provides extremely different nature, together with black sand, imposing glaciers, snow-capped mountains, otherworldly lava fields, majestic waterfalls, lakes, lagoons and far more.

Swixer filming in Iceland

Iceland is especially in style with sci-fi and fiction as it could possibly painting a post-apocalyptic world however can be used as a stand-in for nations like Japan, Norway, Greenland, Russia, Canada, USA and even Italy.

Filming in Iceland is straightforward and permits are easy and in many instances not required, except filming on non-public property. Applications may be in English and places solely take a couple of days to clear. We may help out with purposes and all needed paperwork, ought to this be wanted.

The Icelanders are pleasant and hardworking individuals with a refreshing can-do spirit who can work on any sort of manufacturing. 

NORWAY

Norway provides a wide range of filming places similar to scenic roads, 1000’s of fjords, fields, untouched nature and to not neglect the award-winning structure in Oslo. Up north you‘ll find the magical northern lights and snow-filled landscapes in Tromsø. On the west coast there’s each huge nature and thrilling roads, whereas in the south you’ll discover places such because the Opera home and the Barcode district. Filming and getting permits at these locations is normally easy.

Swixer filming in Norway

DENMARK

Denmark provides a wide range of filming places and spectacular structure,  together with works by celebrated architect Bjarke Ingels. You’ll discover each fashionable and classical structure in Copenhagen but in addition out in our small villages. The Danish are identified for being sustainable and it’s simple to get round.

Out in the countryside you’ll discover a breath-taking number of scenic roads, lengthy sandy seashores and chalk cliffs.

Crews are extremely expert, versatile and used to engaged on initiatives of all sizes from small to Hollywood.

In normal, it’s simple and low-cost to acquire capturing permits for smaller exterior shoots in Copenhagen. Interior places can differ in value.

GERMANY

Germany provides a variety of potentialities for any form of manufacturing. From oceans in the north with excessive tides that expose the Wadden sea to deep lakes, extensive forests, beautiful ores and heaths, and the colossal alps in the south. Metropolises similar to Berlin, Hamburg, Cologne or Munich every provide their very own little worlds and quarters: Hip, city, maritime or conventional.   

Permitting necessities differ relying on the dimensions and sort of manufacturing. The duty for issuing a allow lies with the respective commune. 

Having native German audio system on our staff, we may help out with purposes and all needed paperwork. If you might be unsure of whether or not you want a filming allow or not, simply drop us an electronic mail with information about your shoot and we’ll type issues out.  

What worldwide initiatives do you’ve lined up?

We simply wrapped an episode shoot in Iceland for an insightful journey sequence with a well known American actor, and proper now we’re in pre-production for a documentary sequence about Holocaust-survivors in addition to an episode of the American present House Hunters International.

“Swixer provided our entire local crew (director, DoP, sound recordist, fixer and PA). Everyone was lovely and really went the extra mile in making sure the COVID-19 protocols were followed on top of rolling with the punches and delivering a great episode.”

KATIE BASSHAM, manufacturing supervisor, House Hunters International

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