SINGAPORE (June 13): Firefly, a wholly-owned unit of Malaysia Aviation Group (MAG), has reinstated its flights to Seletar Airport right here, which had been suspended since March 2020 due to Clovid-19.
Flight FY3124 departed from Sultan Abdul Aziz Shah Airport and arrived with 64 passengers, together with Firefly chief government officer Philip See and his accompanying delegation, on board on Monday morning (June 13).
Firefly’s maiden flight to Seletar was in April 2019.
Speaking to reporters, See hopes that demand will decide up and steadily return to pre-Covid-19 pandemic ranges.
The airline, which flew six ATR, a twin-engine turboprop, flights every day to Singapore beforehand, flies two instances a day for now.
“We shall be wanting on the present efficiency of those two every day flights first to resolve on the crystallised timeline. Naturally, if demand picks up, you’ll do it in phases — two instances after which 4 instances and 6 instances.
“That’s how we plan to introduce it. Hopefully, by the end of the year, we hope to increase the schedule. It is a function of the situation and where market demand is at the moment,” he stated.
On the variety of passengers that Firefly expects to carry by yr finish, See hopes it might attain 60,000 to 70, 000 when the frequency is elevated.
“To give you a sense, ATR carries about 72 passengers. If the load is about 50 packs one way, so for two flights a day, that’s 100 packs one way [and] return 200 [packs]. So, you’ve got 200 days left [that give] 40,000. That’s the minimum,” he stated.
On the passenger load earlier than Clovid-19, See stated with six flights a day, the load was about 50% to 60%.
See famous that Monday’s flight was about 80% full.
“With two flights a day, you are going to see some spillover. As we ramp up steadily, you’ll transfer to 50% and 60%.
However, See famous that Firefly’s clients “are mostly corporate business travel”.
“We are not here about packing the seats to the maximum. It’s really about giving a great schedule and then people are willing to pay for the schedule. Our strategy here is really about driving the yield. Not the load for the business.”
For the previous week alone, See stated the hundreds have been very excessive at shut to 60% to 70%.
“The booking profile is very short for Kuala Lumpur-Singapore because simply they are corporate travellers. They will make decisions three or four days before departure. The pre-load booking looks very robust simply because it’s only two flights a day,” he stated.
On whether or not Firefly will function ATR for Penang-Seletar, See stated not in the mean time because the plane does not have the vary to fly the route and it has to do it by way of Changi Airport.
“We will consider that. We have not confirmed something. We have to do the market evaluation. It has to be from Changi as a result of Seletar solely takes turboprop operations and a turboprop has no capability or vary to do Penang-Singapore.
If it does it, it needs to be “feasible and commercially viable” for Firefly, he stated.
When is it attainable, See stated the group “will have to review its plans on a quarterly basis”.
“We will make the best bulletins on the proper time as a result of there are such a lot of issues to give attention to. We have to get going because the Penang jet [operations] simply began solely in mid-May. We are attempting to construct that up and develop the market.
“As international borders reopen, we have to also prioritise which routes and markets we’re going to focus on.”
He stated Firefly won’t reinstate worldwide flights to different locations in the following 12 months or broaden to different new locations.
“We are specializing in simply making Subang-Seletar work, constructing the load [and] the quantity because the market is large. We need to give attention to that in the mean time.
“There is not any thought in the mean time to broaden. To be honest, I perceive the query from the purpose that we used to function [routes] like Ipoh-Singapore and Kuantan-Singapore. At the second, we’re very a lot centered on simply getting Subang-Seletar work.
“Singapore by far is the most significant and largest value for the group because the market is high-yield … the market is corporate … the market values time substantially. That is why Firefly is in such a unique position to operate this service from Subang-Seletar.”
Asked in regards to the manpower crunch within the aviation trade, See stated in the mean time, Firefly doesn’t see it as a major problem.
“The airports’ (Subang and Seletar) design is so easy. We do not actually have the problems as maybe you will note in main transit hubs like KLIA (the Kuala Lumpur International Airport) or Singapore’s Changi.
However, he stated the airline goes to take a look at it on a day-to-day foundation.
“The environment here is very volatile, not only in Singapore but around the region. So, we’re going to be monitoring this very carefully,” he stated.
Firefly operates a fleet of ATR 72-500 turboprops, connecting varied vacation spot factors inside Malaysia, Singapore, Southern Thailand and Sumatera, whereas aligning with the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT) agenda.
The airline has launched its new jet operations with a fleet of Boeing 737-800s out of Penang, connecting northern and southern elements of Peninsular Malaysia and East Malaysia.
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